What to look for in a guest blogger depends on the type of blog you have. If you are promoting a business then it should be relevant to your business. At the same time it should be something distinct from the one that you usually write.
Ideally you should update your blog at least once a week. You should be selective how often that you have guests and it should be for a relevant reason. A good balance would be using a guest around once a month in the beginning. This would give people another perspective for them to look at.
Think about the prominent people in your business and who you would like to hear from. While it may be asking a lot to get the biggest name there is no harm in asking to see who you can get hold of. Most of them will have their own websites where you can contact them either directly or via a representative.
Equally you should not underestimate people in your own business. They can offer a different view on your business and how they experience it. This is often effective if you have mentioned them in a previous blog and give them the opportunity to give their point of view. Alternatively you can also talk to your suppliers who can offer their views on how the industry works and their role in it.
Local community people are often worth getting in contact with if you are planning to attend a local event. They will often be looking to promote the event and will be happy to have the opportunity. You can often add a comment at the bottom to indicate where and when you will be attending the event.
A good guest writer should write clear posts for people to read. It should not be too long but equally should not be too brief either. A good level is between 300 to 500 words. It should be concise and offer clear points, giving the reader an interesting story with relevant points.
What to look for in a guest blogger can be found on social networking sites, other company websites, newspapers and other forms of media. It is worth developing contacts and getting in touch with them if they have any timely events to report on. Look at how they write on their own sites and social networking posts to see if their writing style is appropriate for your website.
About Kathy Baka
Kathy Baka Founder & Editor of Review Crushers Social Media & Internet Marketing. Helping Small Businesses Find the Best Resources Online While Educating Clients - for more post by me view them here or contact me through the links below.
I strongly agree with the blogger guest and i think your tips are very much in need for all users.
I like this very much………
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Being a blogger and writer myself, this post gives me more idea about how other people's view my help a lot when it comes to SEO, SEM and the world of internet business. Writing about your site's niche in different views can help your readers get more information and these infos are not just written in a single point of view.
For the guest bloggers, I personally think that writing with passion and dedication can bring out the best information you have in mind and this will make your blog and articles even better. =)
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Kathy Baka Reply:
May 11th, 2011 at 6:12 am
I totally agree! Thanks for your comment!
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What a wonderful for business idea and guest posting is amazing for any
business to receive more traffic to your site.
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best & cool site.
Being a blogger and writer myself, this post gives me more idea about how other people’s view my help a lot when it comes to SEO, SEM and the world of internet business.
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Kathy Baka Reply:
June 9th, 2011 at 10:07 am
I agree, having someone from a different point of view gives your site the
opportunity to grow various types of visitors.
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I have read all your posts in this topic and must say
I am totally impressed- Thank you
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I think that a business related blog is very important for everyone
today since it seems to be a great form of communicating between
client to business.
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Blog is a small website and a journal into the life of your business
Right now I consider my blog as a hobby but see a large benefit in
the possibilities for income in my future with it.
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